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eMedia Patch Blog

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eMedia Patch Blog

[mkdf_list_ordered]They throw a fit and tell everyone how their ad campaign is about to under-deliver. “The worst has happened. The world will end. The FroYo Fruit Salad Cyber Monday Special ad campaign is about to under-deliver.” They cry to AdOps on Skype and demand that ALL the other campaigns be paused because “their” campaign is about to under-deliver. Then they send their client a super charming note asking for...

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eMedia Patch Blog

There are some clear areas in design that go against the laws of physics. Kinetics and position of the object don't quite mesh up here. For instance, we get client requests asking for an object to be centered while also being moved to the left at the same time. We can do it! No one else can, but we can and we have done it![mkdf_blockquote text="We went back in time....

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eMedia Patch Blog

I don’t care if I lose my social status and never get a date again, I really have to say why I like reporting. There are days at work when I just get in the zone and crank numbers all day long and I don’t mind, on the contrary, I LOVE IT! Numbers are easy to manipulate, you can easily show how campaign outperformed all the campaigns in the history of...

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eMedia Patch Blog

It’s Friday, the day when absolutely all the client campaigns go live. I’m patiently waiting on the Ad Ops team to confirm the launch, I want to ping them so badly but I can’t be like that annoying kid “Are we there yet, are we there yet”. So while I do have my Skype message to AdOps fully typed up and ready to go, I use my index finger to...

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