voice search Tag

Voice search is one of the hottest topics in marketing right now. As I come home from work and tell my TV to play “Orange is the New Black” or ask my phone for the “best 5 minutes abs workout”, I can understand why we’re all buzzing about the next big thing. However, as you start to get deeper into it, the main question is actually how big it is...

As users change their behavior, digital marketing has to adapt and follow the surviving and new trends, while abandoning practices that don’t yield results. Innovation in technology and digital channels shapes the road to consumers. Keeping an eye on future predictions and riding the wave of innovation before certain practices become over-used, not only explores the best ways to communicate with users but also positions brands as fearless leaders. As...

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